How Do We Do It?
Our mattress design team carefully analyses the market to source the highest-quality premium materials at the best value for you. We regularly assess the Total Value of each product we sell, ensuring you see the true savings when purchasing from us.
What is Total Value?
We identify three or more comparable products and track their actual selling prices—not the inflated prices they claim. Our Total Value is then set at or below the average of these selected products, giving you transparency and real savings.
Premium Quality, Without the Premium Price
Great sleep shouldn’t cost thousands. We believe everyone deserves a high-quality mattress at an honest price, which is why we prioritise value without compromising on comfort and durability.
Keeping Our Prices Competitive
To ensure you always get the best deal, we update our Total Value assessment every quarter. This includes thorough market evaluations, particularly ahead of major sales events, so our pricing stays fair, transparent, and competitive.
What We Compare
We assess our mattresses based on key performance factors, including:
- Mattress height
- Quality and density of foam
- Cover materials
- Overall durability and comfort
This rigorous comparison ensures that you get the best possible value without overpaying.
